Full Book Title: Access to Asia: Your Multicultural Guide to Building Trust, Inspiring Respect, and Creating Long-Lasting Business Relationships
Author Name: Sharon Schweitzer
Book Synopsis: Create meaningful relationships that translate to better business. Access to Asia presents a deeply insightful framework for today's global business leaders and managers, whether traveling from Toronto to Taipei, Baltimore to Bangalore, or San Francisco to Shanghai. Drawing from her extensive experience and global connections, author Sharon Schweitzer suggests that irrespective of their industry, everyone is essentially in the relationship business. Within Asia, building trust and inspiring respect are vital steps in developing business relationships that transcend basic contractual obligations. Readers will find in-the-trenches advice and stories from 80 regional experts in 10 countries, including China, Hong Kong, India, Japan, and Korea. Discover the unique eight-question framework that provides rich interview material and insight from respected cultural experts Track cultural progress over time and highlight areas in need of improvement with the Self-Awareness Profile Learn the little-known facts, reports, and resources that help establish and strengthen Asian business relationships Effective cross-cultural communication is mandatory for today's successful global business leaders. For companies and individuals looking to engage more successfully with their counterparts in Asia, Access to Asia showcases the critical people skills that drive global business success.
Author Bio: Sharon Schweitzer is an internationally recognized cross-cultural business expert, trainer, and speaker and is the founder of Access to Culture. She is an award-winning entrepreneur and author of the Amazon #1 best-selling book in International Business, Access to Asia (3rd printing), named to Kirkus Reviews' Best Books of 2015. Sharon has worked with brands such as CBS, Hilton Hotels, JPMorgan, Lexus, MD Anderson, Toyota, as well as sports athletes, and student leaders, to provide practical techniques for improving business communication and increasing revenue. Sharon has received the prestigious recognition of being named the winner of the British Airways International Trade, Investment & Expansion Award (small business category) at the 2016 Greater Austin Business Awards. She was the 2009 honoree in the City of Austin program Celebrating the Entrepreneurial Spirit of Austin Women. In September 2017, her blog Access to Culture, was named one of the Top 10 Intercultural Communication Blogs. Sharon is a media resource for NPR and BBC World News as well as a Huffington Post and Luxe Lifestyle Magazine contributor. She has been quoted in Investor's Business Daily, BBC Capital, Wall Street Journal, The New York Timesand numerous other media outlets. Sharon has appeared on CBS, NBC, ABC, FOX, and BBC News as an expert in the field of cross-cultural business and global etiquette, and has been a featured speaker for the Association of Legal Administrators, IPMA, Ohio State University, SXSW, and The Big Ten Academic Alliance. Sharon sits on the board of the Global Thinkers Forum in London, U.K. and also served as a Chinese Ceremonial Dining Etiquette Specialist in the documentary series Confucius was a Foodie on Nat Geo People. Sharon has traveled to over 80 countries across all 7 continents. On the weekend Sharon can be found with her husband John of 23 years and their golden retriever Toffee enjoying Austin, and the Texas Hill Country.
Publisher Name: Wiley